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The Mobile Growth Lab features hard won insights from the front-lines of mobile marketing - delivered straight into your inbox. For free.
🎨[Daily Ad] Creative-as-targeting, Visual hooks, social pressure and more🚀
Hi [FULL_NAME GOES HERE],
Here you go with the breakdowns from this week’s Daily Ad.
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🔍 Unwrapping the Challenge with Visual Hooks 🎁
Nothing beats a visual hook that has a challenge.
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Watch the full video here on TikTok
🧐 Get Curious: Quiz Your Personality! 📋
Who am I? This ad evokes curiosity.
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Watch the full video here on TikTok
🧓 How creative is the new targeting 🎨
The ad where the creative itself takes care of the targeting.
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Watch the full video here on TikTok
🤨 Got Hooked: A Classic Curiosity Gap in Action 🎮
This hook builds curiosity and prompts engagement.
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Watch the full video here on TikTok
📈How to Subtly Apply Social Pressure!👍
How you get your users to want to belong.
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Watch the full video here on TikTok
🎯 Score Your Aspirations: A Fresh Start in the New Year 🎉
This New Year ad speaks to users' desires/motivations.
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Watch the full video here on TikTok
That's it for this week.
We'll send you more analyses next week.
Cheers,
Shamanth.
Welcome to The Mobile Growth Lab, your weekly dose of insights to help you win in a post-identifier world.
The Mobile Growth Lab features hard won insights from the front-lines of mobile marketing - delivered straight into your inbox. For free.
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